What Are New Incentives?????
Originally posted by LDB
The reasonable profit is supposed to come from the buyer, not from Mitsu. It's the buyer's who screw the dealer, not the company.
The reasonable profit is supposed to come from the buyer, not from Mitsu. It's the buyer's who screw the dealer, not the company.
'03, '04, '05 is all baloney anyway. If they all labeled them based on year of production we wouldn't have the issues we have based on the current system.
I would give more credence to this argument if we were discussing a production run of xxx,xxx units by company Y of their blandmobile. When discussing an Evo or STi or similar vehicle the model year isn't as great a factor. It's still one of only x,xxx in existence... minus those already crashed out by immature, foolish, incapable, drunk or otherwise inattentive drivers.
It's really time for consumers to quit being totally selfish. I'm not saying everyone should walk in and pay MSRP plus $xxxx in ADM. I am saying that a price somewhere between MSRP and invoice is a fair price and buyers shouldn't grind the deal to death. Pay the fair price, start enjoying the car and let the salesperson make a modest income.
I would give more credence to this argument if we were discussing a production run of xxx,xxx units by company Y of their blandmobile. When discussing an Evo or STi or similar vehicle the model year isn't as great a factor. It's still one of only x,xxx in existence... minus those already crashed out by immature, foolish, incapable, drunk or otherwise inattentive drivers.
It's really time for consumers to quit being totally selfish. I'm not saying everyone should walk in and pay MSRP plus $xxxx in ADM. I am saying that a price somewhere between MSRP and invoice is a fair price and buyers shouldn't grind the deal to death. Pay the fair price, start enjoying the car and let the salesperson make a modest income.
Yea, sure, that would be great except for that you are going to lose huge amounts of value as soon as the car is driven off the lot. The fact is that some people pay invoice, or less, for the car...if you pay more then that, you eat that much more in depreciation the minute you sign the papers.
Shawn
Shawn
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If anyone is screwing the dealers, it is whoever decided that it was a good idea to put dealer inventory on the net.
There are two dealers in my town, and I walked away from a deal with one to make a better deal with the second when the first dealer tried to squeeze a couple of extra hundred profit out of me - when I already knew that they had <<<12>>> EVOs in inventory.
Limited supply with excess demand means the dealers screw the buyer - excess supply with limited demand means the buyers screw the dealer. Everyone makes their own decisions, but in no code of ethics (business or otherwise) does it say I should have sympathy for the dealer who was charging $5000 over MSRP a few months ago and got stuck with the inventory.
There are two dealers in my town, and I walked away from a deal with one to make a better deal with the second when the first dealer tried to squeeze a couple of extra hundred profit out of me - when I already knew that they had <<<12>>> EVOs in inventory.
Limited supply with excess demand means the dealers screw the buyer - excess supply with limited demand means the buyers screw the dealer. Everyone makes their own decisions, but in no code of ethics (business or otherwise) does it say I should have sympathy for the dealer who was charging $5000 over MSRP a few months ago and got stuck with the inventory.
I think a lot of these problems stem form the fact that people bs about deals they got, which causes others to try for the same "deal". That, or someone posts an aberration of a deal, and people take it as the norm. (I also agree that 03,04,05 are nothing but numbers, but they are numbers that mean something when it comes time to sell, even if they were built the same day.)
OT but two thoughts come to mind.
1) I thought dealers really made their coin in the service dept anyway.
2)I have yet to meet anyone who bought a car that researched the price before they bought said car. They go in and say I want to spend this much a month and leave happy that they got their price. We here on boards like this IMO are a minority.
1) I thought dealers really made their coin in the service dept anyway.
2)I have yet to meet anyone who bought a car that researched the price before they bought said car. They go in and say I want to spend this much a month and leave happy that they got their price. We here on boards like this IMO are a minority.
THe dealers make ~3 percent profit when you buy AT invoice price. Anything on top of that is extra profit. The real money they make is on financing, and on your trade. My local dealer wouldnt give me what I want on my trade-so I'm selling privately. I pointed out to them that they could make a quick 1500 on my trade...but I guess I'll keep it =)
If you are shopping, I HIGHLY recommend reading "Don't get taken every time" by Remar Sutton. Great car buying book. It will make you much more confident in your negotiations. I feel all-powerful.
If you are shopping, I HIGHLY recommend reading "Don't get taken every time" by Remar Sutton. Great car buying book. It will make you much more confident in your negotiations. I feel all-powerful.
All powerful but not all knowing by a long shot
Originally posted by tlatoani
THe dealers make ~3 percent profit when you buy AT invoice price. Anything on top of that is extra profit. The real money they make is on financing, and on your trade. My local dealer wouldnt give me what I want on my trade-so I'm selling privately. I pointed out to them that they could make a quick 1500 on my trade...but I guess I'll keep it =)
If you are shopping, I HIGHLY recommend reading "Don't get taken every time" by Remar Sutton. Great car buying book. It will make you much more confident in your negotiations. I feel all-powerful.
THe dealers make ~3 percent profit when you buy AT invoice price. Anything on top of that is extra profit. The real money they make is on financing, and on your trade. My local dealer wouldnt give me what I want on my trade-so I'm selling privately. I pointed out to them that they could make a quick 1500 on my trade...but I guess I'll keep it =)
If you are shopping, I HIGHLY recommend reading "Don't get taken every time" by Remar Sutton. Great car buying book. It will make you much more confident in your negotiations. I feel all-powerful.
This is the typical misinformation floating around that makes people think they can buy a car for far below invoice. That and the fact so many people believe they are entitled to get a car for the dealer's cost. They're special so the dealer shouldn't make any profit on them and wait for the next guy to make a profit on.
Frequently they're the same ones who don't take into account the tax advantage of trading to see the true amount they are being allowed on their car. Remar Sutton isn't the deity of cars either. He's ok on some stuff but not on everything. Caveat emptor his book as well.
LDB, I understand what you're saying when it comes to people thinking the dealer's make good money on invoice or below sales, many times they don't. But, I disagree that I should pay more so they can earn more. Fair is what the market will bear, not some number between the invoice and msrp.
If I can go into the dealer and get invoice price on the vehicle I want, so be it. If the dealer isn't making anything off of that, too bad. Just like I have the right to pass on buying, they have the right to pass on selling. If the market won't bear out a price they can profit from, that's their problem. As a business owner, I deal with break even points, cost analysis, and price setting often. You can not blame a buyer for wanting the lowest price they can get. You can blame yourself/sales staff if you let items go for less than you need to recoup.
Just my $.02
If I can go into the dealer and get invoice price on the vehicle I want, so be it. If the dealer isn't making anything off of that, too bad. Just like I have the right to pass on buying, they have the right to pass on selling. If the market won't bear out a price they can profit from, that's their problem. As a business owner, I deal with break even points, cost analysis, and price setting often. You can not blame a buyer for wanting the lowest price they can get. You can blame yourself/sales staff if you let items go for less than you need to recoup.
Just my $.02
Originally posted by roguenode
LDB, I understand what you're saying when it comes to people thinking the dealer's make good money on invoice or below sales, many times they don't. But, I disagree that I should pay more so they can earn more. Fair is what the market will bear, not some number between the invoice and msrp.
If I can go into the dealer and get invoice price on the vehicle I want, so be it. If the dealer isn't making anything off of that, too bad. Just like I have the right to pass on buying, they have the right to pass on selling. If the market won't bear out a price they can profit from, that's their problem. As a business owner, I deal with break even points, cost analysis, and price setting often. You can not blame a buyer for wanting the lowest price they can get. You can blame yourself/sales staff if you let items go for less than you need to recoup.
Just my $.02
LDB, I understand what you're saying when it comes to people thinking the dealer's make good money on invoice or below sales, many times they don't. But, I disagree that I should pay more so they can earn more. Fair is what the market will bear, not some number between the invoice and msrp.
If I can go into the dealer and get invoice price on the vehicle I want, so be it. If the dealer isn't making anything off of that, too bad. Just like I have the right to pass on buying, they have the right to pass on selling. If the market won't bear out a price they can profit from, that's their problem. As a business owner, I deal with break even points, cost analysis, and price setting often. You can not blame a buyer for wanting the lowest price they can get. You can blame yourself/sales staff if you let items go for less than you need to recoup.
Just my $.02
tlatoani didn't give us any numbers to work with but I'd bet that the $1500 he believes could have been made on his trade at his numbers doesn't take into account the inspection and preparation for selling costs, the advertising costs, the selling costs and general overhead expenses. It very well may be that his numbers would only allow for a very small profit, if any at all. This opinion is based in part on Sutton's notion that every buyer should go in and grind till there's nothing left.
I just believe dealers deserve to make a reasonable profit on their transactions. I believe the same for the people selling me refrigerators, chicken dinners, shoes and any other commodity.


