Had the markup issue when buying my OZ...
First dealer went to, he was all then he wrote the price up and it was $5,000 over MSRP So anyways, I walked out and called up another dealership and asked them about it and basically told them that if it wasn't going to be at MSRP or right thereabout I wasn't even going to bother making the ride down. Well, he told me he'd sell it at MSRP but could give me no discount (like selling just above invoice) because it is a new car and a hot one at that.

IF I have the money for an Evo, I will surely go to the second dealer and I have always advised my friends who were interested in any to go to the second. So yeah, I suppose it's a matter of finding honest dealers. The first one in this case lost not only the sale but also probably close to $100,000 in sales to friends of mine whom I advised against going there.

 

At that price, they will sell zero Evos.

 

hmmm well seeing as i have been going to the dealers, and the f00kin insane mark-ups that have been communicated to me from directly speaking to a mitsu dealer, i think i am entitled to make that comment.

oh well, i'm still in comparison with the STi and the EVO VIII anyway. Just do to the experience me and friends have had with the WRX it's **** kickin for tuning, but i want to see what a VII can do which soon will happen so anyway. Not arguing im just saying price is outrageous and i don't plan on spending that on a f00kin mitsu, unless of course they take over the VW empire (not likely).

 

If overpriced the EVO from around 35-40k without full mods... Then it wouldnt be worth it for that much... Also not many people would be able to afford a car that much, mabye some rich kids, parents, etc. but thats alotta money were talking about here.

 

Also for 35-40k your getting into a different type of class of cars that compete in that price range.

 

anyone on east coast i can hook ya'll up with msrp price
i know the manager at my local mitsubishi dealer he sorta watch me grew up all he require is a 500 refundable deposite

 

can't Dictate or force a price is called Price Fixing, and it's illegal. That's why the MSRP is the Manufactures Suggested Retail Price.
Dealers can charge what they want and will for as long as people pony up the cash -it's called Supply and Demand.
Why does this system exist. It's called Free Enterprise.
God I love this Country!
Power to the PEEPHOLE!

 

Yeh, but if nothing happens with them prices, Evos will be sell very slowly (a few perhaps) and if that happens might stop producing them for the US, or lower down production count because they are losing an extremely great deal of money.

 

Given the limited supply, it's not going to be a problem. But assume it was for a moment. Long before that ever happens, dealers will lower their prices when they can't demand a premium. Then eventually would extend thier incentive programs to include the EVO, increase advertising etc. Also, has sales goals to hit, and you don't hit sales goals by reducing production. Plus they have to recoup thier investment by amortorizing (spelling) the startup costs over units sold, and you don't do that by reducing production.

Remain calm people, the car isn't even out yet and we're talking the end of the world already or at least the end of EVO

 

I had the same thing happen when I bought my Lancer, and I got it used. If you look at the 2003s, they've slapped on a $3000 "market adjustment" to the car. Reasoning I got from the dealership? The car's hot, and they can sell it at that price.
We sit down and hammer out numbers, $16,000. USED! I walked out.

One week later, I called from another dealership and they offered to sell me the car for $10,900. Sold.

Moral of the story is, don't pay more than MSRP. Dealerships know how much of a demand is there for the EVO VII, and they'll be sure to get their money's worth on those first few.

 

I can't stand dealers that are marking up past MSRP. Yes, I understand supply and demand and all of the other free enterprise BS. But, you know, I always laugh (in my head) at anyone that spends more than MSRP on almost any car. I mean come on. People are always in competition with the Jones. Got to be the first kid on their block with a EVO. Please. I mean the S2000, 350Z or a M3 can be had for MSRP and a good friend just purchased a Z06 for 4500 under MSRP with 0% GMAC. And we are here talking about Mitsu dealers. They are idiots. First off more than MSRP on a OZ? Wha? Now that’s nutz!!

I mean isn't that (overpricing) the same reason 300ZX TTs, RX-7s, 3000GT VR4s and Supra were yanked. Out of the price range for potential buyers. I mean how many times have you people rolled up next to a 911 Turbo or a Ferrari of some sort and noticed the mid life crisis guy sitting behind the wheel and said "what a waste?” Don't kid yourself now, everyone has done it. I wonder how many people will buy the EVO for 37K+ and just park it in a garage for "safe" investment keeping, hoping the value will go up like a potential classic. That will happen.

The local Mitsu dealers here are talking a 5K-market adjustment. All of the sudden a Z06 is looking mighty tasty. These are the same people who didn't even know what a EVO was 6 months ago. "Mitsu has a high performance car that not a Galant based convertible? Buh??" Screw the dealers. That’s what I say. I will wait, thank you very much. Hows that for free enterprise. We aren't exactly in the best of economic times. No more "dot.com" here buddy.

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Oh by the way dealers, any true enthusiast will tell you it is "85% driver, 15% car." So for you guys that has to be the first one on your block to have one. Watch out for those older DSMs. They are a ***** to catch.
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/<evin F.

PS. EVO = US SPEC EVO

 

Ack, well one good thing about being overpriced is that not many people will be able to own it, or they might think theres not enough features on it they go for WRX's..

 

This isnt price gouging folks, its good old-fashioned capitalism. Supply and Demand. Dealerships arent going to have any trouble unloading evos priced over MSRP. As long as they price them competitively with other local dealers, and someone is willing to pay the price. they will sell. If I were a dealer, I would contact my best customers and give them first crack at one of these exotic beasts, at a premium of course. After a price is agreed on, I would use that as my baseline. The bottom line is that people are willing to pay more money for something that is limited, rare, exotic, etc. If you arent one of these people, dont get upset with the dealer, find yourself a more common car that you can buy at sticker, or even invoice.

 

K fabec - My point exactly what I can't stand is someone who will ***** and moan about how they were treated or the price, didn't like the color whatever, but bought the car anyway.

Best way to get to a dealer is through their pocket book. Don't like the treatment your getting? Don't give'em your money!!! The consumer rules this game if they would only take control.

 

It's what I did. Eventually you will find a dealer who will play ball. At the end of the day cars that don't sell just sit on the lot and the dealers pay interest every month on the cars they have sitting there.

Also, as for the argument about Capitalism, I agree that this is indeed Capitalism at its most raw: simple supply and demand. The free market. However, it is a perfect example of why the USA is NOT a purely Capitalist state; we have government agencies to regulate things so that we don't end up paying ridiculous amounts for basic things. There are government subsidies, ect... what I would like to see here is act the role of the gov and go after dealerships that are charging premiums by hurting them in other ways (i.e. less Evos when next shipment comes in, or less of more popular cars). They cannot fix the price since, as has been said, that would be illegal. And there is nothing wrong with a dealership making money off a car, after all that's their business.

Trust me on this one, there will ALWAYS be a dealer somewhere willing to sell the car at close to what a fair and balanced price should be. You may have to look a little, but it's worth it in the end.